Insights

Insights

Business woman and doctor talking in meeting
podcast

Core Exchange: The Value of Provider-Side Experience

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Group of nurses in a circle talking
podcast

Core Exchange: Leading With Your Employer Brand

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doctor patting patient on shoulder
article

Using communication tactics to improve patient experience

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article

Strategies and tools for healthcare marketing analytics

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Premium Content: E-Book

Premium Content

how can we more powerfully engage healthcare consumers?

If you understand what people want, you’ll understand how to best market for them. Learn about two strategic imperatives and seven corresponding strategies for how we can all create greater personal relevance and engagement for our healthcare brands by catering to core consumer desires.

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female doctor taking pulse of male patient
podcast

Core Exchange: Adopting PRM to Improve Physician Engagement Strategies

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person typing on computer with stethoscope
podcast

Core Exchange: Media Relations in Healthcare

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patient talking to doctor
article

Healthcare marketers must better address the needs of multicultural consumers

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