Insights

Insights

doctor patting patient on shoulder
article

Using communication tactics to improve patient experience

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article

Strategies and tools for healthcare marketing analytics

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female doctor taking pulse of male patient
podcast

Core Exchange: Adopting PRM to Improve Physician Engagement Strategies

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podcast

Core Exchange: Media Relations in Healthcare

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Premium Content: E-Book

Premium Content

how can we more powerfully engage healthcare consumers?

If you understand what people want, you’ll understand how to best market for them. Learn about two strategic imperatives and seven corresponding strategies for how we can all create greater personal relevance and engagement for our healthcare brands by catering to core consumer desires.

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patient talking to doctor
article

Healthcare marketers must better address the needs of multicultural consumers

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Jody Spusta Podcast
podcast

Core Exchange: Adopting CRM for Better Targeting and ROI

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people standing on cliff looking into distance with arrows in background
article

We’ve reached a tipping point in healthcare marketing: Are you ready?

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