Insights | Core Health

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Using video to create a feeling, and response

collage of facial images

Finding patient stories: common obstacles and how to get around them

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Easier than you think: set your employees up for success on social media

bar charts on pieces of paper

The real cost of not valuing your company’s “why”

Content Download: E-Book

Content Download

how can we more powerfully engage healthcare consumers?

If you understand what people want, you’ll understand how to best market for them. Learn about two strategic imperatives and seven corresponding strategies for how we can all create greater personal relevance and engagement for our healthcare brands by catering to core consumer desires.

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When leaders “care” the culture follows

rows of chairs in theater

Why no one cares about your health system’s awards

Need a new visual identity for your health system? Here's how to make your case.

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