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A partner who gets you

Help your audience live healthier, more purposeful lives.

Healthcare marketing is unique, complex and competitive. That's just internally. Externally, health systems face stiff competition and industry upheaval. Success requires a strong brand and standout creative steeped in real, emotional human stories told by a partner who will work with you to truly understand your healthcare consumer and how to reach them.

Core Health, Core Creative's specialized healthcare marketing practice, helps its clients identify their purpose by leading them through a scalable brand process. Our unique say it. live it.® philosophy helps drive internal and external brand alignment to solve the biggest challenges healthcare marketers face, helping them shine in the process.

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Featured Article

Consumers need non-COVID-19-related healthcare service lines

Quick ideas for promoting non-COVID-19 service lines

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Arkansas Children's Hospital

Featured Case Study

Our latest campaign is designed to improve reputation and stem out-migration. Learn how we connected access to care with the magic of childhood.

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Research Study

Consumer Perspectives on Healthcare

What really matters to American healthcare consumers when selecting a healthcare provider? The answer may surprise and enlighten you. It may even give you the information you need to convince the bosses of your insights and decisions.

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article

Simple ways to make patient storytelling easier

January 29, 2021

These recommendations will help you get the patient stories you need for breakthrough healthcare marketing campaigns

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article

Frequently Asked Questions: COVID-19 Vaccine Communications Strategy

December 22, 2020

Consumer insights and other helpful information for planning

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article

Families In the Pandemic: Pressured Parents, Concerned Kids and Anxious Adolescents

December 07, 2020

Insights into the current state of the mental, emotional and physical health of parents and kids, to inform health system strategy, marketing and communications

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article

The case for greater empathy in healthcare marketing

October 15, 2020

Why and how to infuse more empathy in your healthcare marketing

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article

Healthcare Marketing Panel Discussion Recap: Challenges and lessons in the time of COVID-19

October 08, 2020

Insights and inspiration from top Wisconsin healthcare system marketing and communications pros

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article

Results Showcase: Brand Strength

September 16, 2020

Building a brand with Core Health to increase market share

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podcast

Core Exchange: How to help patients during the pandemic

August 24, 2020

Exploration of new research reveals patient and caregiver mindsets are changing

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article

Creating high-quality videos with social distancing

August 18, 2020

Ideas for creating high-quality videos without a full production crew

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article

Results Showcase: Patient Acquisition

August 12, 2020

Boosting a cardiology service line with Core Health

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webinar

Video Discussion: How to help patients now

July 27, 2020

Patient and caregiver mindsets are changing and so are their needs.

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Core helped us think through the best articulation of who we are and who we want to be with a strong brand compass and thorough storytelling.

Bret Barczak, Chief Marketing Officer, Numotion

Our Experience

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